We use cookies to give you a tasty experience!
We use cookies to give you a tasty experience!
Cookie Settings
We use cookies and data to:

Deliver an excellent service
Track outages and issues
Protect against spam, fraud and abuse
Measure site statistics to enhance the quality of our services
By continuing to browse our site, you’re agreeing to our use of cookies.
Essential cookies
Always On. These cookies are essential so that you can use the website and use its functions. They cannot be turned off. They're set in response to requests made by you, such as setting your privacy preferences, logging in or filling in forms.
Analytics cookies
Disabled
These cookies collect information to help us understand how our Websites are being used or how effective our marketing campaigns are, or to help us customise our Websites for you. See a list of the analytics cookies we use here.
Advertising cookies
Disabled
These cookies provide advertising companies with information about your online activity to help them deliver more relevant online advertising to you or to limit how many times you see an ad. This information may be shared with other advertising companies. See a list of the advertising cookies we use here.

The Secret Power of Your Subconscious Mind

Have you ever had a brilliant idea or solution seemingly come out of nowhere? You're going about your day, not actively thinking about a problem, when suddenly the answer pops into your head. What's behind this phenomenon?

It's your subconscious at work - that powerful part of your mind operating below your active awareness. The subconscious takes in all the information you receive throughout your life, connecting dots you aren't even aware of. When directed at a problem, it can generate fully-formed solutions that feel like strokes of genius.

So how can we better tap into this source of inspiration and insight? An intriguing tool I've discovered is called Metaphorical Associative Cards (MAC).

MAC is a deck of pictorial cards depicting people, situations, objects and abstract images. The cards work by triggering associative thinking and projecting your inner world onto the images. This allows you to dissociate and gain new perspective on your challenges. The metaphorical nature of the cards reveals meanings in new ways.

MAC can be used for individual reflection or collaborative settings. Group activities with the cards foster creativity, relationship building, feedback and self-discovery. There are no losers in this game - it's a safe, enjoyable way to explore ideas.

The subconscious is an invaluable resource we all possess. MAC provides a portal into this inner world, enabling fresh solutions to emerge. So next time you're struggling with a challenge, take out your MAC deck. The answers you seek may be closer than you think.